More consumers are seeking energy supplements
Global research shows that the number of people taking a daily supplement has increased by almost 10% in two years.
More than 25,000 people from 23 companies were quizzed by nutrition giant DSM in 2017 and this year, revealing that the numbers taking supplements every day has leapt from 28% to 37%.
The figures also revealed that weight loss is no longer among the top health concerns while those leading a busy lifestyle have pushed energy supplements into the top three sub-categories.
Supplements for general health (56%) topped the list with immune system (46%) and energy (41%) close behind.
However, a whopping 70% were worried about their health without knowing which nutrients they might be lacking, demonstrating the importance of supportive health store staff.
Source: nutraingredients.com
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